As Social Media Strategist for Yummy Combs, the world's first patented, science-backed dental dog treat, I helped elevate the brand’s online presence through strategic content and authentic community engagement. I crafted engaging, visually appealing posts that highlighted the brand’s unique ability to safely remove hardened tartar, managed interactions to cultivate a loyal follower base, and facilitated impactful collaborations with influential pet accounts to amplify brand reach. I also sourced and curated user-generated content from our passionate community, further building brand authenticity. Through consistent storytelling and strategic management, I maintained a steady 0.7% engagement rate on Instagram, growing the account from 4.4K to 5.1K followers.